Knight Blog

The blog of the John S. and James L. Knight Foundation

Engaging Minnesota donors on Give to the Max Day

Nov. 16, 2012, 1:45 p.m., Posted by Elizabeth R. Miller

Thursday was Give to the Max Day at www.GiveMN.org and Minnesotans indeed gave to the max: collectively the community raised $16.3 million for more than 4,000 nonprofits across the state.

Some 53,339 individuals donated via GiveMN.org, an innovative online resource seeking to change the way Minnesotans give and help create a stronger nonprofit community. 

Now in its fourth year, GiveMN.org uses a web platform to help nonprofit organizations of all sizes reach new donors, increase giving through fun and engaging campaigns and significantly reduce fundraising costs. The day helps individuals find, learn and contribute to Minnesota non-profits, facilitates quick and easy online donations and organizes charitable contributions in one location. Last year, it raised over $13 million.

This year, Springboard for the Arts, which works to cultivate a strong arts community in St. Paul, raised over $115,000 from nearly 1,400 donors.

GiveMN.org is a program of the Saint Paul Foundation/Minnesota Community Foundation and was sponsored in part by Knight Foundation, along with The Mosaic Company and Youthprize. 

By Elizabeth R. Miller, communications associate at Knight Foundation

Related: "Minnesotans Smash State and Giving Records"