Interactive: "Building the Arts in Miami Dade" on KnightArts.org
"Leap of faith accelerates growth of South Florida's cultural community" by Mayur Patel and Dennis Scholl
on Knight Blog
Five years ago, Knight Foundation took a leap of faith and launched the Knight Arts Challenge, a $40 million initiative to accelerate the momentum in South Florida’s cultural community.
We called it a leap of faith because the arts challenge was one of Knight Foundation’s first contests. We knew we didn’t have a corner on the market for innovative arts ideas. By opening up the process, and asking the community for their best ideas for the arts, we thought we could use the challenge as a magnet to pull good ideas out of the region’s most creative thinkers.
Each year, we have been taken aback by the number of ideas we have received, and have funded 110 to date for projects by small cultural start-ups and big institutions and nearly everything in between.
As a regular part of our work, though, we often review our initiatives midstream, to see how they've progressed and how we can improve them.
We hired AEA Consulting to pore through the data and to interview members of the arts and cultural community. The result is Building the Arts in Miami, a new multimedia report available at knightarts.org/report that we’ll unveil at the Grantmakers in the Arts Conference in Miami Beach this afternoon. It features insights and recommendations for the challenge, and also profiles of grantee projects that give a great overview of the achievements of South Florida's cultural community.
Here are some of the key insights:
Reaching a Diverse Pool: In total we've received 5,299 applications in the first four years of the challenge. The pool of applicants itself has been varied - ⅗ of the applicants aren’t even traditional nonprofits, but individual artists, businesses, public agencies and the like. That’s likely because of the simple application process that asks just three questions in the first round. Geographically, while winners have been concentrated in Miami Beach and the Wynwood Arts District - Miami's cultural center - we have had winners from a wide swath of the county.
Fueling South Florida’s Creative Zeitgeist: When we surveyed artists in Miami, Knight Arts Challenge applicants and finalists in the challenge, the majority said South Florida has become culturally vibrant over the past five years. Some 63 percent of those surveyed indicated that the Knight Arts Challenge has made an important contribution to this trend. Perhaps most interestingly, the challenge funding has had the biggest impact on individuals, start-ups and less prominent organizations that benefitted from the visibility and reputational boost. Gean Moreno, who launched an art book publishing company, said that winning the challenge forced him to think strategically about how to make his idea a reality. Since launching, [NAME] Publications has been invited to present at the New York Art Book Fair and the NADA Fair.
Producing a Halo Effect: Of the people surveyed who didn’t win a grant, 2/5ths said the process was beneficial even though their idea wasn’t funded. We were a little surprised by that finding; being turned down for funding can be a setback. Yet several reported that it helped them hone their ideas, and even sparked collaborations with other artists and groups. The researchers called this the challenge’s “halo effect,” meaning its impact spread beyond the winners. Lolo Reskin, whose Sweat Records is a challenge winner, described it: [the challenge] “has given so many people who have the ideas and are starting to put them into action or are about to more hope and motivation to do that. I know people who have been inspired seeing Sweat or Borscht [Film Festival] and other young organizations get real live funding, and they have furthered their game.”
The researchers also offered some recommendations as to how to improve the challenge. Here are some of the highlights:
• Embrace more crowdsourcing: The researchers suggested we could do more by having the crowd help select who gets funding. We’ve responded by launching a “People’s Choice Award,” offering $20,000 to the organization who gets the most votes by text. Voting is ongoing through Oct. 22. You can see the nominees at knightarts.org/peopleschoice.
• Ensure a multilingual approaching: Applications should be accepted in all three of South Florida’s dominant languages - Spanish, English and Creole, the researchers said. We made the changes earlier this year to better reflect the community.
• Cultivate the applicant pool: While the current contest harvests the best ideas, more could be done to help cultivate others - whether by providing more feedback on proposals, or for example having an ideas fest or an event where people could workshop ideas and improve them. This is an area we’re seeking to address.
Open contests are a relatively new area for philanthropy, which has traditionally operated in a fairly top-down manner. We plan to use the insights here in our other contests, including the Knight Arts Challenge in Philadelphia.
You can find all the recommendations, and profiles of challenge winners in the report, available at knightarts.org/report.
To contribute to ballet's future by commissioning and presenting creations from the finest established and new artists
To offer hands-on training to emerging curators or recent curatorial studies and/or art history master of arts graduates through a curatorial fellowship program
To showcase Haitian music through a monthly concert series in Little Haiti featuring the country's diverse rhythms and to partner with area businesses to activate the neighborhood
To involve approximately 30 children, ages 13 to 16, with limited musical sophistication in an intensive program of music education in rhythm and percussion
To produce approximately 62 performances of The Red Thread, a world-premiere play inspired by ancient Chinese folktales, for an estimated 16,000 children, teachers, family members and nonprofit program staff between April and December 2011
To support Urban Reef - A series of Fluorescent Coral Video Projections across the City of Miami during Art Basel 2010
To support and enhance an award-winning Hispanic theater festival by adding a comprehensive Latin American theater conference
To expose new audiences to contemporary art by exhibiting large-scale outdoor sculpture on Fairchild's grounds
To strengthen a local resource by expanding community programming and creating an online site exclusively for buying local music and art
To expand the reach of the museum by projecting images of the collection and new works on its exterior walls
To increase the development of original, locally produced performance art through expanding the accomplished Here & Now Festival
To continue providing artists and residents with a free, city-wide celebration of the arts by installing Sleepless Night as an annual Miami Beach tradition
To launch a free public, monthly live "jam" performance where students, regardless of skill level, can play alongside professionals in a fun-filled environment
To provide a venue for local and national gospel artists to perform for the community with the continuation of free monthly concerts at the performing arts center
To increase exposure for local art and artists by developing a nonprofit publishing house for Miami-based art books
We seek to weave the arts into the fabric of communities to engage and inspire the people living in them. @DennisScholl on our strategy
As part of our grant making process, program teams work with grantees to establish indicators that will be tracked to provide feedback on project implementation and outcomes. In certain cases, we also partner with grantees to conduct in-depth third-party evaluations to understand the effectiveness and impact of specific projects.