Via PRX Inc.
To pilot the PRX Podcast Network (Radiotopia), a program to develop new public radio programming with Internet distribution and fundraising model.
Knight Foundation support will help PRX develop new audience engagement and revenue growth techniques toward a sustainable model for “born digital” audio programming public radio shows. With Radiotopia, PRX will expand beyond its current distribution platform to create original podcasts programming, as a testing ground for talent development and new ways to attract listeners. The network will also experiment with tools like crowd-funding, subscriptions and other strategies to discover new opportunities to help independent producers discover ways to sustain digital programs over the long run. generate income.