Sometimes it is hard to find the poetry in technology. Though most people use technology as part of their daily life, the coldness of machines makes it easy to overlook the richness of human culture that flows through their circuits. 

Yet culture can move quickly, aided by our devices, whether it’s a virtual museum tour, a live-streamed concert or crowdsourced poetry. And we’re only at the beginning of this curve. Technology offers a myriad of opportunities for art, expanding how it challenges us, triggers reflection, awakens empathy and connects us to our communities. Innovations have the potential to provide arts organizations with new ways to connect with audiences and create deeply engaging experiences that inform and delight.

But how do we ensure that arts organizations, and artists themselves, take advantage of these opportunities, instead of lagging behind their audiences in the adoption of technology? 

Today, Knight Foundation is opening a call for ideas focused on this issue. It centers around a question:

How might cultural institutions use technology to connect people to the arts?

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